Effectiveness Research
School buyers are demanding proven solutions; they want to see evidence that your product actually increases student achievement. Moreover, many government funding programs are demanding scientifically-based effectiveness research to support funded products and services. A research study is an effective solution to enhance product sales and meet federal funding program requirements, boosting your sales and marketing efforts by proving that your product can increase student achievement.
If you are launching a new educational product, effectiveness research can give insight on what works and what doesn't, so that you may quickly revise your product prior to further development and public release, as well as stating proven effectiveness right from the start.
School Buyer's Survey: http://segmeasurement.com/sites/default/files/Purchasing%20Survey.pdf